Meet with Aurora Solar at SolarCon 2024

Request time with us at SolarCon 2024 to learn how you can power your sales success and close more deals in less time.

Your proposal just got a big upgrade

We've reimagined Sales Mode to deliver a faster, easier, and more customizable sales experience that helps your teams adapt to ever-changing market conditions and close deals with confidence.

In-app Plan Sets, Storage and Stamps

95% first time AHJ approvals

Aurora’s Plan Set Service provides high-quality plan sets with industry-leading, first-time AHJ acceptance rates.

Introducing Storage for Self-Consumption

Show homeowners how using the energy stored in their batteries can limit their grid use and deliver serious ROI.

Modern eco-friendly home equipped with solar panels on the roof, illuminated in the tranquil twilight.

Get a head start with AI

Move fast and scale your sales and design operations with powerful artificial intelligence.

Switch to the future

Aurora makes it smoother for everyone to switch to solar energy—by transforming the way projects are designed, sold, and delivered.

Aerial view of a residential area showing a tapestry of houses, pools, and winding streets amidst a canopy of trees.

Aurora Platform

The future of solar starts now

Discover what makes the Aurora platform the most accurate, profitable way to deliver every stage of the solar product lifecycle.

Schedule a Demo

Get it right the first time

Create a highly accurate solar design without having to visit the site, saving time and money during the quoting process.

Learn More
Utility bill comparison pre and post-solar installation in a browser window

Close more deals, faster

Create a proposal with personalized, permit-quality accuracy with just an address and an electric bill. Your customers get a premium experience and you save time.

Learn More
A person checking potential solar savings on a smartphone app, with a projected calculation of $24,116 savings over 10 years.

Capture attention - before the competition does

Engage homeowners with an instant, personalized 3D solar estimate that builds your brand credibility and makes you stand out from the rest.

Learn More

The Future of Solar Starts Now

We’ve outclassed our competition so you can conquer yours

Leading solar companies depend on Aurora to outpace the industry. Here's proof:

  • 90% Top residential US solar companies use Aurora
  • 14x Infinity Energy’s sales teams proposal time reduction
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
I would go as far as to say it’s impossible to scale without a tool like Aurora. It makes sure we’re not pitching things we can’t uphold or making promises we can’t deliver on.
A smiling man in a green shirt with a black zip-up vest standing against a neutral background.
  • Nathan Kercher

  • Vice President of Business, SunFarm Energy
We found that [SolarGraf] wasn’t as technically oriented as our sale was. That’s when we decided to look at other softwares that would give our reps and clients the accuracy they need to make the right buying decision on solar… Aurora is the only tool in the market that matches the technical acumen of our team.
A smiling man in a checkered shirt, in a black and white portrait.
  • Austin Seawright

  • VP of Design & Engineering at Infinity Energy
"It's all about customer expectations. It's a great experience for everyone: the rep, the company, the customer. It makes the whole process easier when you get it right from the start."
  • Donald Miller

  • Solar Consultant, Freedom Forever
Learning how to use Sales Mode was almost immediate – everything is right where it needs to be. Sales Mode is probably the easiest aspect of my job.
  • Jeremy Davis

  • Solar Consultant, Convert Solar
Never once with Aurora have I been in a position where I’ve felt like I’ve over-promised and under-delivered.
A professional headshot of a man with a subtle smile, wearing a light blue button-up shirt against a neutral background.
  • Joseph Hawes

  • Sales Team Lead, NY State Solar
Because it [Aurora] builds a house for you, it's super simple. You're basically adding the panels and getting the panel count right, and you're done. I could create a proposal in probably like less than three minutes. That’s how great it is.
  • Sam Wakefield

  • Sales Trainer, Apricot Solar
More jobs are going to install because the homeowner feels confident that they’re actually going to get what we originally showed them.
  • Sam Wakefield

  • Sales Trainer, Apricot Solar
We can see so many people so much faster. There was no way I could run 4-7 appointments per day using the tools we had before.
  • Wood Makenzie

  • "How solar software delivers ROI"
Interviews with installers using Aurora’s 3D modeling with shade and tilt analysis during the sales process found that its implementation resulted in as much as a 99 percent reduction in change orders.
A smiling man with a neatly groomed beard and short hair, wearing a maroon shirt, in front of a geometrically patterned, black and white background.
  • Jason Elseman

  • Project Engineer, Wellspring Components LLC
Submitting the plan set was as smooth as can be and we had no issues with the AHJ. Our team has already saved a ton of time with this service.
A man with a beard, smiling outdoors, with a blurred green background suggesting a natural, leafy setting.
  • Rob Evans

  • Training & Development Manager, Semper Solaris
The final product that we’re presenting to the homeowner is just so much more professional. The 3D models, sunpath, LIDAR, and other tools are very effective in a sale.
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
I would go as far as to say it’s impossible to scale without a tool like Aurora. It makes sure we’re not pitching things we can’t uphold or making promises we can’t deliver on.
A smiling man in a green shirt with a black zip-up vest standing against a neutral background.
  • Nathan Kercher

  • Vice President of Business, SunFarm Energy
We found that [SolarGraf] wasn’t as technically oriented as our sale was. That’s when we decided to look at other softwares that would give our reps and clients the accuracy they need to make the right buying decision on solar… Aurora is the only tool in the market that matches the technical acumen of our team.
A smiling man in a checkered shirt, in a black and white portrait.
  • Austin Seawright

  • VP of Design & Engineering at Infinity Energy
"It's all about customer expectations. It's a great experience for everyone: the rep, the company, the customer. It makes the whole process easier when you get it right from the start."
  • Donald Miller

  • Solar Consultant, Freedom Forever
Learning how to use Sales Mode was almost immediate – everything is right where it needs to be. Sales Mode is probably the easiest aspect of my job.
  • Jeremy Davis

  • Solar Consultant, Convert Solar
Never once with Aurora have I been in a position where I’ve felt like I’ve over-promised and under-delivered.
A professional headshot of a man with a subtle smile, wearing a light blue button-up shirt against a neutral background.
  • Joseph Hawes

  • Sales Team Lead, NY State Solar
Because it [Aurora] builds a house for you, it's super simple. You're basically adding the panels and getting the panel count right, and you're done. I could create a proposal in probably like less than three minutes. That’s how great it is.
  • Sam Wakefield

  • Sales Trainer, Apricot Solar
More jobs are going to install because the homeowner feels confident that they’re actually going to get what we originally showed them.
  • Sam Wakefield

  • Sales Trainer, Apricot Solar
We can see so many people so much faster. There was no way I could run 4-7 appointments per day using the tools we had before.
  • Wood Makenzie

  • "How solar software delivers ROI"
Interviews with installers using Aurora’s 3D modeling with shade and tilt analysis during the sales process found that its implementation resulted in as much as a 99 percent reduction in change orders.
A smiling man with a neatly groomed beard and short hair, wearing a maroon shirt, in front of a geometrically patterned, black and white background.
  • Jason Elseman

  • Project Engineer, Wellspring Components LLC
Submitting the plan set was as smooth as can be and we had no issues with the AHJ. Our team has already saved a ton of time with this service.
A man with a beard, smiling outdoors, with a blurred green background suggesting a natural, leafy setting.
  • Rob Evans

  • Training & Development Manager, Semper Solaris
The final product that we’re presenting to the homeowner is just so much more professional. The 3D models, sunpath, LIDAR, and other tools are very effective in a sale.
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
When you’re selling as much as we’re selling, you have to be able to deliver build-ready projects to your operations team. When sales and operations are aligned, that ultimately allows us to sell more. Aurora has allowed us to bridge that gap.
A smiling man with glasses against a light background.
  • Brett Bouchy

  • CEO, Freedom Forever
Most other tools out there are just proposal skins that give rough estimates – and we've used them all. We were so impressed with Aurora's technology that we decided to use them for everything, all the way from proposal to the design, because accuracy is so important.
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
When we can be accurate on the front-end it helps reduce timelines on the back-end – and that cuts weeks and weeks out of projects.
A smiling person posing for a selfie with colorful artwork on the wall in the background.
  • George Young

  • Director of Solar Development, Solar Energy Services
We’ve had 4 cases where customers didn’t agree with the measurements on the Aurora design that we presented virtually. We decided to go out to the site and measure the house by hand with the homeowner, and in every instance, Aurora was correct. They were actually wrong about the measurements of their own home. The accuracy of the Aurora software, combined with our willingness to put it to the test on-site, helped close the deal each time!
Smiling man in a blue shirt against a grey background.
  • Steve Brooke

  • VP of Sales, Baker Electric
It's such a game-changer that we don’t have to take Suneye readings anymore which saves us time and money. It's wonderful to utilize a platform like Aurora to be so confident in what the system will produce.
  • Alex Chelius

  • Proposal Manager, Momentum Solar
Aurora has given us the ability to design efficiently and be confident that we’re providing to the customer a detailed representation of what is going to be on-site without traveling there.
A smiling man with a neatly trimmed beard wearing a white shirt and patterned tie.
  • Richard Murdocco

  • Vice President of Marketing, NY State Solar
In less than a month utilizing Aurora’s Lead Capture AI, we were able to quadruple our web lead volume, and we see 25% higher set rates from our organic leads compared to those generated through other marketing channels. In my estimation, Lead Capture AI is effective because the tool leverages engaging visuals with readily quantified benefits, helping potential clients understand not only their savings, but what solar would realistically look like on their home.
A man with a beard, smiling outdoors, with a blurred green background suggesting a natural, leafy setting.
  • Rob Evans

  • Training & Development Manager, Semper Solaris
Previous software was a very manual process, so sales reps could spend 2 hours in the home. Now they can get all of that done in about 20 mins.
A smiling man holding a small dog, framed in a circular border against a pale background.
  • Dean Scott

  • Director of Operations, Sunpro
We can now create a design for a home in a predetermined amount of time. When it becomes more of a push-of-a-button as opposed to an order, it definitely helps our efficiency. When that pipeline of jobs becomes exponentially bigger, it becomes more and more critical.
Confident businessman with a friendly smile.
  • Colin Gload

  • VP of Sales/Co-founder Lumina Solar
The value add to the sales process was huge because we can actually walk through the design with the homeowner. The customer feels like we’re redesigning and building it with them which lends more credibility to us as a company and makes it seem like we’re not just salespeople.
A man in a plaid shirt smiling at the camera, rendered in grayscale.
  • Austin Seawright

  • VP of Design & Engineering at Infinity Energy
It's all about customer expectations. It's a great experience for everyone: the rep, the company, the customer. It makes the whole process easier when you get it right from the start
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
When you’re selling as much as we’re selling, you have to be able to deliver build-ready projects to your operations team. When sales and operations are aligned, that ultimately allows us to sell more. Aurora has allowed us to bridge that gap.
A smiling man with glasses against a light background.
  • Brett Bouchy

  • CEO, Freedom Forever
Most other tools out there are just proposal skins that give rough estimates – and we've used them all. We were so impressed with Aurora's technology that we decided to use them for everything, all the way from proposal to the design, because accuracy is so important.
A smiling man with glasses, wearing a blazer and a blue checkered shirt, with a softly blurred background emphasizing his cheerful expression.
  • Steve Huber

  • Executive Director of Sales, Semper Solaris
When we can be accurate on the front-end it helps reduce timelines on the back-end – and that cuts weeks and weeks out of projects.
A smiling person posing for a selfie with colorful artwork on the wall in the background.
  • George Young

  • Director of Solar Development, Solar Energy Services
We’ve had 4 cases where customers didn’t agree with the measurements on the Aurora design that we presented virtually. We decided to go out to the site and measure the house by hand with the homeowner, and in every instance, Aurora was correct. They were actually wrong about the measurements of their own home. The accuracy of the Aurora software, combined with our willingness to put it to the test on-site, helped close the deal each time!
Smiling man in a blue shirt against a grey background.
  • Steve Brooke

  • VP of Sales, Baker Electric
It's such a game-changer that we don’t have to take Suneye readings anymore which saves us time and money. It's wonderful to utilize a platform like Aurora to be so confident in what the system will produce.
  • Alex Chelius

  • Proposal Manager, Momentum Solar
Aurora has given us the ability to design efficiently and be confident that we’re providing to the customer a detailed representation of what is going to be on-site without traveling there.
A smiling man with a neatly trimmed beard wearing a white shirt and patterned tie.
  • Richard Murdocco

  • Vice President of Marketing, NY State Solar
In less than a month utilizing Aurora’s Lead Capture AI, we were able to quadruple our web lead volume, and we see 25% higher set rates from our organic leads compared to those generated through other marketing channels. In my estimation, Lead Capture AI is effective because the tool leverages engaging visuals with readily quantified benefits, helping potential clients understand not only their savings, but what solar would realistically look like on their home.
A man with a beard, smiling outdoors, with a blurred green background suggesting a natural, leafy setting.
  • Rob Evans

  • Training & Development Manager, Semper Solaris
Previous software was a very manual process, so sales reps could spend 2 hours in the home. Now they can get all of that done in about 20 mins.
A smiling man holding a small dog, framed in a circular border against a pale background.
  • Dean Scott

  • Director of Operations, Sunpro
We can now create a design for a home in a predetermined amount of time. When it becomes more of a push-of-a-button as opposed to an order, it definitely helps our efficiency. When that pipeline of jobs becomes exponentially bigger, it becomes more and more critical.
Confident businessman with a friendly smile.
  • Colin Gload

  • VP of Sales/Co-founder Lumina Solar
The value add to the sales process was huge because we can actually walk through the design with the homeowner. The customer feels like we’re redesigning and building it with them which lends more credibility to us as a company and makes it seem like we’re not just salespeople.
A man in a plaid shirt smiling at the camera, rendered in grayscale.
  • Austin Seawright

  • VP of Design & Engineering at Infinity Energy
It's all about customer expectations. It's a great experience for everyone: the rep, the company, the customer. It makes the whole process easier when you get it right from the start

Key Resources